Coaching & Certification

The 7 Best Coaching Certification Programs to Build a Thriving Practice in 2025

Published: January 24, 2025

The 7 Best Coaching Certification Programs to Build a Thriving Practice in 2025

Can we talk honestly about coaching certifications?

Most of them teach you to be great at coaching and terrible at business. You’ll learn active listening, powerful questions, and transformation frameworks—then graduate with zero idea how to find clients or charge enough to make a living.

That’s the dirty secret of the coaching industry. The certification teaches the skill, but leaves you helpless when it comes to actually building a practice. So you end up certified, passionate, and broke—wondering why nobody’s hiring you.

The programs worth investing in? They teach both sides. How to be an excellent coach AND how to build a profitable coaching business. Because what good is mastering transformation if you can’t transform your bank account?

I’ve reviewed dozens of coaching certifications, and these seven stand out for teaching the complete picture—coaching excellence plus business systems. You’ll actually be able to make a living doing this work, not just volunteer your expertise.

Coaching Programs That Build Real Businesses

1. Mindvalley Coaching Career Mastery – Best Overall for Complete Career Building

What This Is: Mindvalley’s comprehensive 25-week program teaching you to build a profitable coaching career from foundation to six-figure income. This covers coaching skills, business systems, marketing, sales, mindset—everything needed for sustainable success.

Complete Training: ✅ 6 Core Modules: 25 weeks of intensive training covering every aspect of coaching business. ✅ Identity & Positioning: Crystallize your unique coaching philosophy and niche expertise. ✅ Client Acquisition: Multiple prospecting strategies for both in-person and digital channels. ✅ Enrollment Mastery: Convert conversations to clients and handle objections professionally. ✅ Stage Presence: Learn from Lisa Nichols how to present powerfully in any setting. ✅ Premium Packaging: Create high-end offers commanding $30K-$150K. ✅ Money Mindset: Work with Paul McKenna to overcome financial blocks. ✅ Systems & Scale: Build infrastructure that allows your practice to grow sustainably.

Real Talk: ❌ Significant Investment: This is comprehensive, which means time and financial commitment. ❌ 25-Week Duration: You need to stick with the program for results—no shortcuts.

Perfect For: People serious about building coaching as a career, not a side hobby. If you want the complete education—from coaching fundamentals to six-figure business building—this is the most comprehensive program available.

View Mindvalley Coaching Career Mastery →


2. Coaching Practice Launcher by Mark Peysha – Best for Fast Practice Launch

What You Get: Mark Peysha’s streamlined program focused on getting your coaching practice up and running quickly. This cuts through the fluff and teaches you exactly what you need to start coaching paying clients.

Quick-Start Focus: ✅ Rapid Implementation: Designed to get you launched in weeks, not years. ✅ Essential Systems: The minimum viable infrastructure needed to start coaching. ✅ Client Getting: Practical strategies for finding your first paying clients quickly. ✅ Offer Creation: Packaging your coaching in ways people actually want to buy. ✅ Mark’s Expertise: He’s helped thousands of coaches launch successful practices. ✅ No Overwhelm: Focused on what matters now, not everything you might need eventually.

Considerations: ❌ Launch-Focused: This gets you started, not necessarily to six figures immediately. ❌ Streamlined Scope: Less comprehensive than longer certification programs.

Best For: Coaches ready to start now who don’t want to spend years getting certified before making money. If you’ve got coaching skills but need help launching an actual business, Mark’s program removes the overwhelm.

View Coaching Practice Launcher →


3. Elite Business Coaching Program by Dan Martell – Best for Business Coaches

What This Teaches: Dan Martell’s intensive training for coaches working specifically with businesses and entrepreneurs. This teaches you to coach at an elite level for clients building companies, not just personal development.

Business Coaching Excellence: ✅ Business Acumen: Understanding the challenges entrepreneurs actually face. ✅ Strategic Thinking: Coaching business owners on strategy, not just mindset. ✅ Results Focus: Delivering measurable business outcomes for clients. ✅ Premium Positioning: Commanding high fees as a business coach. ✅ Dan’s Experience: He’s scaled multiple SaaS companies—teaches real business knowledge. ✅ Operational Excellence: How to run your coaching business like a business.

What to Know: ❌ Business-Specific: This is for coaching business owners, not general life coaching. ❌ Requires Business Knowledge: You’ll need to understand business to coach it effectively.

Ideal For: Coaches who want to work with entrepreneurs and business owners at a high level. If you understand business and want to coach in that arena, Dan’s program gives you the frameworks and positioning to command premium fees.

View Elite Business Coaching Program →


4. Scalable Coach Masterclass by Lucas Garvin & Jim Hohl – Best for Scaling Beyond 1-to-1

What This Is: Lucas and Jim’s program on scaling your coaching business beyond trading time for money. This teaches you to serve more people and make more money without being on calls 60 hours a week.

Scaling Systems: ✅ Leverage Models: Moving beyond 1-to-1 to group and digital programs. ✅ Program Design: Creating scalable coaching offers that maintain transformation. ✅ Delivery Systems: Efficient ways to deliver coaching at scale. ✅ Team Building: When and how to build a team to support growth. ✅ Operations: The backend systems that allow scale without chaos. ✅ Proven Framework: Lucas and Jim have both scaled successful coaching businesses.

Limitations: ❌ Requires Existing Practice: This is about scaling, not starting from scratch. ❌ Systems-Heavy: You’ll need to implement operational systems—not just coaching.

Perfect For: Coaches who’ve built successful 1-to-1 practices but are maxed out on time. If you’re booked solid but can’t take on more clients without cloning yourself, this teaches you to scale intelligently.

View Scalable Coach Masterclass →


5. The Boutique Coaching Business by Becky Keen – Best for Premium Positioning

What You Get: Becky Keen’s approach to building a high-end boutique coaching practice serving fewer clients at premium prices. This is about quality over quantity and positioning yourself as a premium provider.

Boutique Building: ✅ Premium Positioning: How to position yourself to attract high-paying clients. ✅ Selective Client Base: Building a practice with fewer, better-fit clients. ✅ High-Touch Service: Delivering exceptional experiences that justify premium pricing. ✅ Brand Development: Creating a brand that communicates exclusivity and value. ✅ Becky’s Method: She’s built multiple six-figure boutique practices—knows this model. ✅ Lifestyle Design: Building a practice that supports the life you want.

Real Talk: ❌ Premium Focus: This is specifically about high-end positioning, not volume models. ❌ Requires Confidence: Charging premium prices requires owning your worth.

Best For: Coaches who want to work with fewer clients at higher prices rather than high volume. If you prefer depth over breadth and want a boutique practice, Becky’s positioning framework shows you how to command premium fees.

View The Boutique Coaching Business →


6. The Coaches Incubator by Kelsey Murphy – Best for New Coaches

What This Teaches: Kelsey Murphy’s incubator program specifically designed for new coaches building their first clients and developing their methodology. This provides the support and structure beginners actually need.

Beginner-Friendly: ✅ Foundational Training: Everything you need to start coaching without overwhelm. ✅ Methodology Development: Finding your unique approach and voice as a coach. ✅ First Clients: Practical strategies for getting your initial paying clients. ✅ Confidence Building: Developing the confidence to show up as a coach. ✅ Incubator Support: Community and guidance as you build your practice. ✅ Kelsey’s Approach: She specializes in helping new coaches get traction.

Considerations: ❌ Beginner-Focused: If you’re already established, you might need more advanced training. ❌ Incubator Format: Requires active participation in the community.

Ideal For: Brand new coaches who need structure, support, and step-by-step guidance. If you’re transitioning into coaching and feel overwhelmed by where to start, Kelsey’s incubator provides the roadmap and community.

View The Coaches Incubator →


7. Transformational Coaching Program (TCP) by Jim Fortin – Best for Deep Transformation

What This Is: Jim Fortin’s program teaching transformational coaching from a subconscious and neuroscience-based perspective. This goes beyond surface-level coaching to facilitating actual identity and belief transformation.

Transformation Expertise: ✅ Subconscious Work: Learning to facilitate change at the subconscious level. ✅ Neuroscience-Based: Grounded in how the brain actually changes. ✅ Identity Transformation: Teaching clients to shift who they are, not just what they do. ✅ Jim’s Methodology: He’s created a specific framework for transformational coaching. ✅ Deep Results: This creates lasting change, not temporary motivation. ✅ Professional Development: Becoming the kind of coach who creates breakthroughs.

What to Know: ❌ Advanced Approach: This assumes you want to do deep transformational work. ❌ Requires Depth: You’ll need to be comfortable going deep with clients.

Perfect For: Coaches who want to facilitate profound transformation, not just goal achievement. If you’re called to deep work that changes people’s identities and belief systems, Jim’s transformational approach gives you the methodology and skills.

View Transformational Coaching Program →


How to Choose Your Coaching Education

The right coaching program depends on where you are and what you want to build.

If you’re starting from scratch and want comprehensive training, Mindvalley Coaching Career Mastery or The Coaches Incubator provide the complete foundation and business education you need.

If you’ve already got coaching skills but can’t figure out the business side, Coaching Practice Launcher or The Boutique Coaching Business focus specifically on building a profitable practice.

If you’re maxed out with 1-to-1 clients and need to scale, Scalable Coach Masterclass teaches you to serve more people without burning out.

And if you know your niche—whether that’s business coaching or deep transformation—programs like Elite Business Coaching or TCP give you specialized expertise in that specific arena.

Don’t pick the most expensive or impressive-sounding certification. Pick the one that addresses your actual current challenge—starting, building, scaling, or specializing.

Final Verdict: What Actually Builds Coaching Careers

For most people serious about coaching as a career, Mindvalley Coaching Career Mastery provides the most complete education. You’re getting coaching skills, business systems, marketing, sales, mindset work, and scaling strategies—everything needed to build a sustainable six-figure practice.

If you’re already coaching but struggling to get traction, Coaching Practice Launcher by Mark Peysha cuts through the noise and focuses on what you need right now to start making money.

And if you’re drawn to deep transformational work, TCP by Jim Fortin teaches you to facilitate the kind of profound change that creates devoted clients and referrals.

But here’s what matters most: the best certification in the world won’t build your practice for you. You need to implement what you learn, put yourself out there, and be willing to market yourself (which most coaches hate doing).

The programs I’ve shared teach you how—but you’ve got to actually do it. Choose based on where you are, commit to the process, and take messy action. That’s how coaching practices get built.